FIFA Master 25th Anniversary Conference - 'The Italian Legacy of Milano-Cortina 2026'

FIFA Master Seminars and webinars
13 February 2025

Registration is now open to attend in person this special conference hosted by SDA Bocconi School of Management and the CIES to mark the 25th anniversary of the FIFA Master.

Date: Tuesday 4th March 2025 from 17:00 – 19:30 (CET Time)

Location: SDA Bocconi School of Management, Via Sarfatti, 10 - Milan

To watch the full conference.

The full programme for the conference is as follows:

17:00 • REGISTRATION AND WELCOME

17:15 • INTRODUCTION
Stefano Caselli, Dean, SDA Bocconi

17:20 • 25 YEARS OF FIFA MASTER AT SDA BOCCONI: VALUE AND VALUES OF SPORT
Dino Ruta, Rector’s Delegate for the Olympic Movement, Università Boccon FIFA Master Scientific co-Director, SDA Bocconi
Marco Elefanti, FIFA Master Scientific co-Director, SDA Bocconi

17:30 • 25 YEARS OF FIFA MASTER AT CIES: THE PURPOSE OF AN INNOVATIVE PROGRAM
Denis Oswald, CIES Director, President of the FIFA Master Scientific Committee, IOC Executive Board Member and Chairman of the IOC Legal Affairs Commission

17:40 • VISION AND MISSION OF MILANO CORTINA 2026
Giovanni Malagò, President of Fondazione Milano Cortina 2026, President of CONI, IOC Member

17:55 • ATHLETES: HOW THE GAMES INSPIRE EVERY ONE OF US EVERYDAY
Arianna Fontana (Italy), 5 times Olympian, 11 Olympic medals
Luis Scola (Argentina), 5 times Olympian, 2 Olympic medals
Bebe Vio (Italy), 3 times Paralympian, 6 Paralympic medals
Moderated by Frank Leenders, Topic Leader Sport Bocconi Alumni Community and FIBA Media & Marketing Director

18:35 • THE OLYMPIC AND PARALYMPIC GAMES MILANO CORTINA 2026: THE DELIVERY AND THE LEGACY
Diana Bianchedi, Chief of Strategy, Planning and Legacy, Fondazione Milano Cortina 2026
Pierre Ducrey, Olympic Games Operations Director, IOC, FIFA Master alumnus
Moderated by Dino Ruta, Rector’s Delegate for the Olympic Movement, Università Bocconi, FIFA Master Scientific co-Director, SDA Bocconi

19:30 • FINAL REMARKS
Pierre Cornu, President of the CIES Counsel of Foundation
Francesco Billari, Rector, Università Bocconi

GET TOGETHER APERITIVO

FIFA Master - International Master in Management, Law and Humanities of Sport, ranked Europe's No.1 course a record 12 times by SportBusiness.

Organised by CIES in partnership with De Montfort University (UK), SDA Bocconi School of Management (Italy) and the University of Neuchâtel (Switzerland).

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